Wayfinding design & custom wall art for Tauranga mall upgrade

BAYFAIR MALL IN MT MAUNGANUI IS THE SHOPPING MECCA OF THE BAY OF PLENTY. DUFFY WAS COMMISSIONED TO DESIGN CUSTOM WALL ART FOR THE PARENTS ROOM, A CORRIDOR MURAL DESIGN AND WAYFINDING DESIGN FOR THE AMENITIES AND THROUGHOUT THE SHOPPING MALL.

Taking reference from the fabric choices used in the new fit-out, the landscape and wildlife of the area, Duffy crafted giant pieces of custom wall art with a fresh colour palette. These custom mural designs were then reduced and replicated as wallpaper in the nappy changing area.

More recently Duffy re-designed the Wayfinding Signage for the Mall to create a more homogenous aesthetic for the interior.


CUSTOM WALL ART

Bayfair Shopping Mall Parents Rooms Graphics Duffy Design

Bayfair Shopping Mall Parents Room Mural Graphics Full View Duffy Design


CUSTOM MURAL DESIGN

Bayfair Shopping Mall Amenities Corridor Wall Art Duffy Design


WAYFINDING DESIGN – AMENITIES

Bayfair Shopping Centre Male Female Wayfinding Graphics Duffy Design

Bayfair Shopping Centre Disabled Wayfinding Graphics Duffy Design


WAYFINDING DESIGN – SHOPPING MALL

Bayfair Shopping Mall Wayfinding Graphics Duffy Design

Bayfair Shopping Centre Wayfinding Graphics Duffy Design


CLIENT TESTIMONIAL

“The parents’ room and amenities upgrade has set new standards in design in the region-Incorporating graphic’s that show case the regions iconic images, The new facilities are a refreshing addition to the Bayfair retail mix and show case innovative design that provides function, great aesthetics and unique sustainable green features. Since the opening the new facilities have been heavily used with continued positive feed back for the users on how great the facilities are”

Steve Ellingford, Centre Manager, AMP Capital

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